What is the most fashionable trend in Seoul for 2022?

Korean fashion has gained immense popularity worldwide, thanks in part to the widespread influence of K-Pop, K-Dramas, and K-Beauty. By exposing billions of people to South Korea, these cultural phenomena have firmly established Seoul as a global fashion capital. What sets Seoul apart is the city's ability to meet your fashion desires promptly and effortlessly. Seoul is undeniably a trend-setting metropolis!

The Enigmatic Hongdae Street Style

While this captivating style isn't exclusively confined to the denizens of the Hongdae area, it is most commonly embraced by individuals in their twenties. It epitomizes a relaxed street fashion or Korean streetwear aesthetic, seamlessly blending the elements of rock and hip hop. The upper garment pieces are frequently oversized or loosely fitting, complemented by men's penchant for relaxed-fit pants and shorts. Numerous stores along the streets of Hongdae offer ample opportunities to acquire this distinctive look.

The Glamorous Gangnam Style

Gangnam, renowned for its opulent eateries, plastic surgery clinics, and high-end boutiques, exudes an air of affluence. The Gangnam style encapsulates a dandy, preppy, and luxurious appearance. This has become the preferred look for many young women in Seoul. It exudes an aura of pristine elegance from head to toe. Rather than striving for uniqueness, it favors a seamless assimilation, often accentuated by the presence of prestigious fashion items such as a Moncler jacket or a Chanel handbag. 

Seoul's Present-Day Fashion Trends

Now that the two main styles have been introduced, let's briefly discuss the prevailing trends in Seoul.

The Allure of Oversizing

This fashion trend lives up to its name, as Koreans, particularly women, embrace clothing that surpasses their frame. It reflects a casual yet popular attire choice, cultivating an effortlessly "relaxed" appearance. The combination of loose-fitting garments with more fitted pieces is a common practice. For instance, pairing a loose top with well-fitted jeans. This style can be observed throughout South Korea.

A Symphony of Colors

Gray, ivory, and black have consistently taken the fashion world by storm. Koreans often coordinate their outfits with harmonious color schemes, creating a unified and cohesive look. Careful attention is paid to ensure that no single color dominates the ensemble. Stripes and vibrant hues are now considered passé, so it is advisable to steer clear of such elements. Additionally, it is prudent to limit the combination of colors to a maximum of two within a single outfit. 
 

Final Reflection

Seek inspiration from K-Pop stars like BTS or other celebrities to explore trendy ideas. Take note of their sartorial choices and experiment with similar ensembles.